Design a web site for a new high quality Dental Practice in Cornwall, England

Medical & Pharmaceutical

Who we are - The Observatory Dental Practice is a new Dental Practice based in Falmouth, Cornwall, in the south west of ... We were inspired to start our own practice to improve the standard of Dental Care provided in the ... Our USP - The unique selling proposition is that we will be making the best possible dental treatment available to ... Alongside employing only the most highly skilled and qualified dentists in the region, we will be doing this by encouraging patients to join premium monthly payment ... This will allow patients to pay for the best possible treatment, but allow them to spread the cost of these treatments over time to avoid large unexpected ... This is an unusual approach in the ... Alongside preventative general family dentistry, a full range of advanced dental treatments to improve people’s smiles will be ... Our target audience - The population in Falmouth and Cornwall has two main ... The first is reasonably wealthy families moving to the region to retire (Cornwall is a well-known tourist and retirement location in England). The second is young families that are well educated and from a wealthy background but have relocated to the region because of the well-known arts and creative University located in the town (the University of Falmouth). There has also been migration to the area from large cities due to Covid ... Our target audience is therefore wealthy retirees and well-educated families who want the best possible dental care at an affordable ... We want people to choose us because they know they will be properly looked ... They will receive the best possible care at a reasonable ... We want our brand to make them feel safe, comfortable, and cared ... If our brand was a person they would be kind, caring, trustworthy, and ... Customer Purchasing Criteria – Our most important customer purchasing criteria are: - The dentist is not rushed and takes his time with ... - The dentist’s qualifications and ... - I value the dentist spotting and preventing problems in ... Our secondary customer purchasing criteria are: - How easy it is to book an ... - How easily I can contact the practice by phone, text, or ... - The dentist’s communication ... - Practice ... - How quickly I can get an ... - I am informed and understand what the dentist is doing at all ... - Rapport with the ... - Staff ... - The practice uses the gold standard dental technology, equipment, and ... Our Competition - Our competition is from NHS dental practices, which provide a low cost and low quality service, and other private practices that are expensive and of variable ... The challenge our brand aims to solve is making optimal quality care ...

We want to try and strike the balance of not appearing as a budget option, but also not appearing as an overpriced ... We aim for honest affordable quality alongside ... In the UK, most dental practice web sites are made by a few marketing agencies and in my opinion all look very similar, appear too busy, and use stock images of people smiling that people do not relate ... Two of these agencies are Dental Focus and Digimax ... They both have a page which shows many of the websites they have designed (... (... I would like to look a little different to the majority of these if ... I would like the pages to be: ... comparatively minimalist ... NOT to have a stock image(s) of someone smiling ... Not show a dental surgery or dental instruments that may scare some ... I have uploaded our logo, the colours used in our logo, the font used in our logo, and a business card design showing an interesting pattern that could be ... However feel free to branch away from this should you ...

Initially we are just looking for a concept for the design of the web site, which we would like you to expand upon once we have the initial concept ... Please provide a design for the 'homepage', with a 'what makes us different' section, and a 'meet the team' ... Homepage: Design- I believe the design of the homepage has to have two main components: (1) The main picture, and (2) The style of the ... (1) The main ... We do NOT want this to be a stock image of someone ... We would consider other stock images and could have professional photographs taken for the final ... Please feel free to suggest other images but here are some suggestions: a) Falmouth - our town is ... A google search of 'falmouth cornwall' will provide plenty of inspiration and we would consider stock images of the town of surrounding countryside or ... In the future we may replace with a professionally taken ... b) Our premesis - a beautiful old weather observatory built in roughly ... I have uploaded some photos of it at ... Some from a distance, some close ... We have some building work to complete before we open so we will update the photos in the final ... c) Myself (the principal dentist) - I will have one of these professionally taken but I have uploaded some to work ... d) Oral Hygiene products such as electric toothbrush, teepee brushes, and dental floss in a sort of 'digital interpretation of physical products' ... I have uploaded an example of what I mean by ... e) Falmouth Working Boat - There is a traditional type of boat that is sailed in the waters around Falmouth called a 'falmouth working boat'. It was used to dredge for oysters from... onwards and has a very distinct sail shape that is mostly white with a colourful top sail, which is very recognisable ... We would consider a stock image of one or a few of these ... A google search of 'falmouth working boat' will show some ... f) Surfing - Cornwall if famous for its surfing in the ... A tasteful stock photo of cornish surf may ... We have uploaded an ... g) Palm Trees - The area around the practice is well known for having a particular type of palm ... I have uploaded some ... (2) The style of the ... We are open to suggestions but we have uploaded some examples of styles we like Content - should have the following components: ... Address... Western Terrace, Falmouth, Cornwall, TR... 4QL ... Phone number and e-mail address..., ... ... Logo and practice name if appropriate ... Links to our instagram, facebook, pinterest, tik tok, and whatsapp (all ... ... Tagline - 'treating you how we would like to be treated'. ... Four buttons that link to four other pages at the ... Each will have a logo, the first bit of text in larger writing, then the second bit of text (written here in brackets) in smaller text underneath: (1) I would like to improve the appearance of my teeth (tooth whitening, orthodontics, invisalign, white fillings, or veneers). (2) I would like to improve my ability to eat or speak (implants, dentures, bridges, toothwear). (3) I would like my oral health assessed and maintained (oral health consultation). (4) I am in pain (emergency appointment). ... A 'make an appointment now' ... ... Navigation links to other pages (possibly from a menu button): (1) Home, (2) What Makes Us Different (3) Meet the team, (4) Treatments, (5) Success Stories, (6) About Us, (7) Fees, (8) Contact us, (9) Blog,...) Environmental Commitment,...) Commitment to Local Community,...) Dentist ... ... A 'leave a review' button ... A 'send us a message' button As the screen scrolls down the next section is 'What Makes Us Different'. Here we would like four points to be made: - Proactive prevention to save you money by avoiding ... - Monthly payment plans to help you budget for your care by avoiding unexpected ... - We are accessible and welcoming new patients ... - All our dentists hold extensive postgraduate qualifications in their areas of ... - We use gold standard technology, equipment, and ... The next section is 'Meet The Team'. Here we would like my picture (I have uploaded a couple to choose from but for the final site I will have a photo professionally taken). Please accompany with the following text: ... Andrew Paterson BDS MJDF MSc (endodontics) LLB GDC Number:... "Andrew’s philosophy within dentistry is that prevention is better than ... He regularly provides both high quality preventative general family dentistry, along with more complex treatments to restore mouths affected by decay, wear, gum disease, lost teeth, or a deteriorating ... His area of special interest is Endodontics, which is the branch of dentistry concerned with saving teeth other dentists would typically ... In... he was awarded a Master’s Degree in Endodontics, with Distinction, from King’s College ... He now teaches postgraduate dentistry both at Kings College London and the University of ... He is also involved in dental research for which he has been published internationally".

No stock images of people ...

All design concepts considered!

Every design category has flexible pricing for all budgets. starts at £489.